Privacy Policy for likemadd.com
1. Introduction
At Likemadd, accessible via likemadd.com, we highly value your privacy and are committed to protecting your personal data in accordance with the highest standards of data protection and privacy legislation. We implement strict safeguards to ensure that any personal information you provide is collected, used, and disclosed transparently, fairly, and in accordance with applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act of 2018, as amended (“CCPA”).
2. Scope of This Policy and Data Controller Role
This Privacy Policy applies to all visitors, users, and others who access or use likemadd.com. Likemadd acts as the data controller with respect to the personal data collected through this website. If you have any questions or concerns regarding the handling of your data, please contact us at [email protected].
This policy governs all personal data collected through your use of likemadd.com, including data submitted through any forms, interactions, purchases, communications, or system usage.
3. Categories of Personal Data Processed
We may collect and process the following categories of personal data:
a. Usage Data
Includes information about how you use our website such as your browser type and version, IP address, geographical location, time zone setting, operating system, pages visited, and session duration.
b. Account Data
Includes personally identifiable information such as your name, billing/shipping address, email address, telephone number, and account credentials when registering or modifying an account at likemadd.com.
c. Profile Data
Contains preferences, wish lists, purchase history, browsing behaviors, feedback you provide, and the settings or configurations you choose.
d. Communication Data
Includes records of any correspondence you have with us, including enquiries, feedback, complaints, and customer support interactions.
e. Technical Data
Captures information related to the device(s) you use to access likemadd.com, including device identifiers, browser plug-in types and versions, screen resolution, platform type, and other hardware or software diagnostic data.
f. Transaction Data
Relates to payments processed and includes information such as billing details, card provider identifiers (we do not store full payment card numbers), order contents, shipping addresses, and tracking data.
g. Preference Data
Involves your choices regarding receiving marketing communications, your interest in particular product categories, or participation in promotional campaigns.
4. Legal Bases for Processing
We process your personal data under the following legal bases:
– Contract: Processing that is necessary for the performance of a contract to which you are a party, including creating and managing your account, processing your orders, and delivering your purchased products or services.
– Consent: Where applicable, we rely on your explicit consent for specific processing activities, such as receiving marketing materials or the use of certain cookies.
– Legitimate Interests: We process certain personal data for purposes such as improving the user experience, preventing fraud, enhancing cybersecurity, and analyzing website performance, insofar as these interests are not overridden by your rights and freedoms.
– Legal Obligation: In certain instances, we may process personal data to comply with mandatory legal obligations, including tax or regulatory requirements.
5. Your Rights Under GDPR and CCPA
Subject to the conditions set forth in applicable laws, you have the following rights over your personal data:
– Right of Access: You may request a copy of the personal data we hold about you.
– Right to Rectification: You have the right to request correction of inaccurate or incomplete personal data.
– Right to Erasure: Also known as the “right to be forgotten,” you may request deletion of your personal data where justified.
– Right to Restriction: You may request us to restrict processing of your data in certain circumstances.
– Right to Data Portability: You may request a copy of your data in a commonly used, machine-readable format for reuse across services.
– Right to Object: You can object to the processing of your personal data for direct marketing or other purposes based on legitimate interest.
– Right Not to Be Subject to Automated Decision-Making: We do not engage in automated profiling that produces legal effects.
– Right to Opt-Out (CCPA): California residents may opt out from the sale of their personal information.
To exercise any of these rights, please contact us at [email protected]. We may require verification of your identity before fulfilling your request.
6. Security Measures
We implement robust technical and organizational measures to safeguard personal data:
– Data encryption in transit and at rest using industry-standard protocols.
– Secure access controls, including authentication and authorization mechanisms.
– Routine vulnerability assessments and patching.
– Regular backups and disaster recovery controls.
– Employee training on data protection responsibilities and incident prevention.
While we strive to use commercially acceptable means to protect your data, no system can be guaranteed 100% secure.
7. International Transfers
Your personal data may be transferred and processed in jurisdictions outside your country of residence, including to countries that may not provide the same level of data protection as your home jurisdiction. Where applicable, we rely on the European Commission’s Standard Contractual Clauses or the UK International Data Transfer Addendum (IDTA) to ensure adequate protection of data transferred outside the European Economic Area or United Kingdom.
8. Data Retention
We retain personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal, contractual, or internal policy requirements. Specifically:
– Usage & Technical Data: Up to 24 months for analytics and system audits.
– Account & Profile Data: Until you deactivate your account or after 36 months of inactivity.
– Communication Data: Retained for up to 3 years from the date of last interaction.
– Transaction Data: Maintained for a minimum of 7 years to satisfy financial and tax compliance.
– Preference Data: Until consent is withdrawn or updated.
9. Cookie Policy
We use cookies and similar technologies on likemadd.com to enhance user experience, analyze performance, and support marketing efforts. Our cookies fall into the following categories:
– Essential Cookies: Necessary for the proper functioning of the website.
– Functional Cookies: Enhance your experience through personalization and user-specific settings.
– Performance/Analytics Cookies: Collect data on site usage and behavior for optimization purposes.
– Marketing Cookies: Track user behavior to support targeted advertising and marketing campaigns.
Please refer to our dedicated Cookie Policy page for full details.
10. Cookie Management and User Consent
You have the right to control the use of cookies. Upon your first visit to likemadd.com, you will be presented with an option to accept or customize your cookie preferences via our Consent Management Platform (“CMP”), in compliance with GDPR (EU/UK) and CCPA (US). You can update your preferences at any time by accessing the cookie settings available on our site.
Do Not Track (DNT) signals from browsers are honored as required under applicable laws.
11. Children’s Privacy
Our services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from children. If it comes to our attention that we have unintentionally collected data from a child under 13, we will take prompt steps to delete such data. Parents or guardians with concerns may contact us at [email protected].
12. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, legal requirements, or enhancements to user privacy. Any changes will be reflected on this page and, where material, users will be notified via website banners, email notifications, or other appropriate channels.
You are encouraged to review this policy periodically to stay informed about how we protect your information.
13. Contact Us
For any questions or concerns regarding this Privacy Policy, your personal data, or to exercise your rights, please contact:
Email: [email protected]
Website: https://www.likemadd.com
Compliance Statement
Likemadd is committed to full compliance with GDPR, CCPA, and other applicable data protection laws. We encourage you to reach out to us at [email protected] if you have any privacy-related inquiries, complaints, or requests.